Our Story
From Jewellery Manufacturing to Creating a New Way to Buy Jewellery
Every piece of jewellery has a story. Ours started more than a decade ago—with diamonds, craftsmanship, and a deep understanding of how exceptional jewellery is made.
“Instead of asking 'Which piece would you like to buy?', we wanted to ask 'What would you like to create?'”
12+ Years in the Jewellery Industry
Our founder, Karan Hirpara, began his journey in the diamond and jewellery industry over 12 years ago. Over the years, he gained experience across diamonds, jewellery manufacturing, and international markets—learning not only how jewellery is made, but what it takes to meet the quality expectations of global customers.
Manufacturing for Global Brands
In 2021, Karan Hirpara and Jayesh Shiroya founded Gewels Exports in Mumbai. Gewels grew as a jewellery manufacturing company serving international businesses. Working behind the scenes gave us a close understanding of what premium jewellery requires: precision, craftsmanship, quality control, and consistency.
From Manufacturing For Global Brands To Creating For You
For years, our expertise was focused on manufacturing jewellery for businesses. But we saw an opportunity.
Customers were increasingly discovering jewellery online, saving designs, comparing prices, and imagining how they could make those pieces their own. Yet the traditional experience often meant choosing from what was already available. We wanted to bring our manufacturing expertise directly to you.
A New Way To Create
1. Create Your Jewellery
Share an image, sketch, or link of something that inspires you. Send us the reference, and we will custom-make it for you with high-end precision.
2. Customize Your Jewellery
Start with one of our curated designs and choose every detail yourself—from metal type and color to diamond shape, carat weight, clarity, gemstones, and ring size.
Built In-House.
Made Around You.
Our Mumbai manufacturing capabilities allow us to stay close to every single stage of the process—from initial design and 3D modeling to fine setting and final polishing.
That means we aren't simply placing products on a website. We are bringing real, hands-on jewellery-making experience into a modern, transparent, and customer-first digital experience.
Building the Future of Fine Jewellery
Myshwel is just beginning. Our vision is to build a new kind of jewellery experience in India—one where technology gives you more choice, craftsmanship gives you confidence, and customization makes every piece personal.